An Instagram Reel / TikTok Video shorter video of 30 seconds (utilizing the ListingView app) should focus on the most important features and highlights of the property, rather than trying to capture a complete walk-through of the entire home.
To create an effective Instagram reel or shorter video, it’s important to focus on the following elements:
1. Capture the most striking or unique features of the property. This could be anything from a spacious kitchen to a beautiful view. Make sure lights are on whenever you’re filming indoors.
2. Highlight the lifestyle that the property can offer. For example, if the property is located near a park, beach, or other popular attraction, include footage of people enjoying those spaces to give potential buyers a sense of what it would be like to live in the area.
3. Use background music, voice-over and text overlay features with the ListingView app to add context and emotional appeal to the video. This can help to make the video more engaging and memorable for viewers.
4. It’s critical to keep the video short and to the point. 30 seconds is not a lot of time, so it’s important to focus on the most important elements of the property.
By focusing on these elements, you can create an Instagram or TikTok reel or shorter property introduction video that captures the attention of potential buyers and gives them a sense of what the property has to offer. Remember, the goal of these videos is to pique the viewer’s interest and get them to reach out for more information, go to your website for a longer walk through video or, ideally, to schedule a viewing.
